Alterian CMC implementation and integration for Roman Baths
Alterian CMC implementation and integration
The Roman Baths is one of the finest thermal spas of the ancient world and run by Bath and North East Somerset Heritage Services.
Challenge
Fusionworkshop has worked on the Fashion Museum website since 1999 and those for the Bath Record Office, Roman Baths and Victoria Art Gallery since 2001. The Council has now engaged Fusion Workshop to provide a future-proof Content Management System to carry over it over the next seven years and beyond and enhance the delivery of its online presence. The existing ColdFusion platform will be replaced by .net and content migrated over. The Alterian Content Management System (Immediacy CMS) has been selected and is being used for all sites under a single licence.
Approach
The project was approached so as to:
- Provide a future-proof platform
- Enable the Council to leverage its current investment
- Deliver a robust, scalable and flexible website
- Maintain organic search engine optimisation and further enhance online reach
- Integrate the websites with existing systems
- Enable the marketing team to create and manage online campaigns that deliver results
- Ensure good usability and user experience features
- Conform to DDA (Disability Discrimination Act) for web accessibility (W3C level 1-2)
Results
“Since the start, Fusionworkshop has shared our commitment to accessible websites and we are delighted that the Immediacy migration will incorporate as standard best practice in accessibility. Immediacy has automatic checks to ensure that the sites continue to be accessible as the content grows. We believe this strategy will allow the Council to remain a good example to other councils and organisations on how heritage, which is so vitally important, can remain accessible and we would welcome them to come see how it’s been achieved.”
Pat Dunlop,
Commercial Manager, Heritage Services

Heritage Services manages the Bath & North East Somerset Council's museums, record office and historic public buildings.
“Since the start, Fusionworkshop has shared our commitment to accessible websites...”
Pat Dunlop,
Commercial Manager, Heritage Services
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