SEO and Analytics
Search Engine Optimisation (SEO)
These days any customer-facing website depends on Google and the other search engines for a significant proportion of their visitors. Our customers often ask about search engine optimisation and how they can ensure that their website is following best practice.
Search engine optimisation (SEO) refers to the natural (free) results displayed on a search engine results page, and how to ensure that your pages are displayed as high as possible when a customer types in a keyword important to your business. Many factors play a part in determining these results and changes made can take months to make a visible difference. That's why it is increasingly important to build SEO into your web strategy from the outset. Fusionworkshop understand how this can be done to suit your business needs now and in the longer term.
Analytics
Our experience is that search is best considered as a whole and that search engine marketing (paid search) and search engine optimisation should be built into your strategy, measured, adjusted and reported on together using a commercial analytics package.
Contact us now for advice from our search engine specialist.
Consultancy News
Datel is Sages largest UK partner, providing implementation consultancy and support
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“Fusionworkshop worked with us to deliver an important piece of consultancy. They were able to propose high performance solutions that were scalable, stable and addressed the current and future needs of our stakeholders...”
Robert Kiley,
Head of Digital Services.
The Wellcome Trust