Sitecore OMS

All of your online and offline campaigns and marketing channels end up driving traffic back to your website, making it the main online experience that your prospects and customers have with your organization. Having all these pieces working together in harmony and responsively has never been more important for business success than today – a challenge solved by Sitecore's Online Marketing Suite, which featues visitor experience analytics and real-time site personalisation.

Discover the real ROI of your campaigns

Would you like to fully understand online campaign results, identify the experience and responses visitors had on your site, and get to a much more meaningful ROI?

With Sitecore's Marketing Automation Suite as an integral part of your Web Content Management System, now you can. You have an unprecedented ability to gain immediate insight into seeing the website goals and conversions accomplished by each campaign, down to the individual session level. Whether you are tracking newsletter campaigns, Google Adwords, online ads or any other online initiative, now you can find out far more about what these visitors did once they reached your site, including country, city, and often their company, even if the visitors don't fill out a form. And if they do fill out a form, the visits are all tied together with a global cookie so you are presented an integrated picture of their various visits on your sites, and what got them there in the first place.

The result is far deeper than CPC (Cost Per Click) or CPM, as you can associate multiple visits, goals, actions, and type of visitors with each campaign; so you focus on the high impact campaigns and weed out the underperformers.

To discuss Sitecore and the Online Marketing Suite in more detail give us a call or contact us.